Website Content Manager

Build your big career with the Firm that does Big Law better. McDermott Will & Emery is a leading global law firm that brings together more than 1,400 lawyers and 1,200 business professionals. We celebrate excellence, collaboration and community and have been recognized as a top workplace by The American Lawyer, Working Mother Magazine, Vault and the Human Rights Campaign. 


At McDermott, we don’t just invest in your future, we accelerate your career – wherever it may lead. That includes supporting you both in and outside of the office.


With us, you’ll find:


  • A Firm where everyone belongs: Our award-winning culture prioritizes warmth and authenticity — we encourage you to be yourself!
  • Enthusiasm for diverse perspectives: We’re smarter and stronger when everyone has a voice and a seat at the table. We welcome unique viewpoints and ideas, and we make opportunities for you and your career to thrive.
  • Support to feel your best and do your best: Wellness is integral to building a successful career and a rich life. That’s why our benefits program supports your physical, emotional, mental and financial health, with an emphasis on work/life balance.
  • Real rewards for real work: We offer generous compensation packages that recognize hard work and excellence.


The website content manager plays a major role in advising on website architecture and user experience, developing a content strategy and crafting web- and mobile-optimized content that aligns with McDermott’s global branding and messaging frameworks. The website content manager works in support of overall Firm initiatives and branding, both independently and under minimal supervision, and relies on extensive experience and judgment to plan and accomplish goals.

As a Website Content Manager you will:

  • Play an active role in McDermott’s website refresh, which will include a review of website architecture and user experience, to ensure that structure and content aligns with the Firm brand and client experience goals
  • Develop a content strategy for refreshing brand language and messaging optimized for web and mobile, making proactive recommendations based on experience and data to grow our subscriber base
  • Ensure website content is on-brand, with style and quality consistency, and optimized for both within-site search (to improve user experience) and external SEO
  • Monitor web traffic and user engagement to evaluate content performance through analytics tools (e.g., Google Analytics) and make data-driven decisions to enhance content effectiveness
  • Remain up to date on trends and best practices in the website and mobile user experience space; create accompanying guidance to share with the broader marketing team
  • Draft content that adheres to Smart Brevity principles and McDermott’s brand tone, style and messaging
  • Review and edit select website copy to support marketing goals, including service and industry page content, client alerts and resource centers
  • Develop, manage and maintain content governance policy across website to ensure standards and best practices are followed
  • Coordinate with external editorial vendors and internal team members to complete assignments on deadline
  • Support other administrative editorial tasks as assigned

Job Specifications:

  • Bachelor’s degree in journalism, communications, marketing or a related field
  • At least five (5) years of related work experience in a professional environment
  • Strong storytelling, writing, editing and proofreading skills, with excellent attention to detail
  • Strong organizational and project management skills
  • Strong understanding of web architecture and technologies, including web performance monitoring tools
  • Ability to confidently communicate ideas and interview subject matter experts, including doing the necessary research ahead of the interview
  • Ability to work independently under tight deadlines and prioritize responsibilities
  • Ability to work within a collaborative team environment and develop cross-functional relationships
  • Knowledge of Microsoft Office Suite (Excel, Outlook, PowerPoint and Word)
  • Knowledge of WordPress, UI design and SEO principles
  • Knowledge of AP Style writing guidelines


As part of our ongoing commitment to be #AlwaysBetter for our people, clients and communities, we have created a culture of belonging that champions your individuality as both a person and a professional. From our competitive compensation, top benefits and award-winning professional development programs to industry-leading wellness initiatives, we support you through every stage of your life and career. With McDermott, you can live a life you love both in and outside of the office.

Physical Demands and Work Environment:

The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Physical Demands:

  • While performing the duties of this job, the employee is required to sit, use hands, reach with hands and arms, stoop, talk and hear
  • Employee must occasionally lift up to twenty (20) pounds

Work Environment:

Typical indoor office environment


The above statements are intended to describe the general nature and level of the work being performed by people within this classification. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of employees assigned to this job.